FOR IMMEDIATE RELEASE
DEC. 5, 2018 — Eco Fashion Week Australia (EFWA) 2018 rocked the eco world in November with 21 runway shows in Port Douglas, Queensland, and 35 runway shows in Fremantle, Western Australia.
The event expanded to two states this year to highlight the plight of the Great Barrier Reef, and the Daintree Rainforest in Queensland.
With the help of supporters, volunteers, and community groups the second edition of the event has certainly placed the Land Down Under on the international eco fashion map. The efforts of the many that came together shows how the power of a united community (local and international) can indeed effect change!
This innovative, forward-thinking event featured impeccably executed runway shows exhibiting the best in organic, handmade, local, re/up-cycled, fair-trade, ethically produced, traditional, fashions and textiles.
55 ethical designers presented during week-long events running from Nov. 4 – 10 in Port Douglas, Queensland; and from Nov. 15 – 20 in Perth, Western Australia.
Presenting were Australian indigenous, local and interstate designers, along with designers from Canada, England, India, Uruguay, Argentina, Japan, New Zealand, Portugal, Spain, Turkey, Vietnam, and the Czech Republic.
EFWA holds community, sustainability, and education at its core while also promoting locally, ethically produced fashion, conservation, and sustainability education. In addition to full shows by established designers, EFWA featured collections by the fashion design students of Curtin University and ECU University and presented the Merino Wool Design Awards sponsored by Peter Scanlan Wools, the Anita Moon Awards, and the Australian Made® Best New Designer Award.
With a focus on reduce, reuse, recycle, 13 Australian and international fashion designers showcased in a collaborative show - the EFWA Upcycling Challenge by Marilyn Wilson – each created one runway look from upcycled men’s dress shirts. Each night of runway shows featured the Style It Green op shop makeover by eco stylist Dalija Vlahov where 5 members of the audience volunteered to be outfitted with a little black dress and accessories, completed by a walk down the EFWA runway.
“The success of our second year clearly shows the strong growing demand for sustainable, locally made, slow and ethical fashion. We need to keep working together to support events that promote sustainability in all states across the country, and globally ” said Zuhal Kuvan-Mills, EFWA CEO and designer of Green Embassy.
Highlighting the reasons for eco fashion was the eco seminar ‘Disposable Planet 2’ which featured speakers Sass Brown, Dean of Dubai Institute of Design and author of “Eco Fashion” and “Refashioned;” Clare Press, Vogue Sustainability Editor; Jeff Hanson and Bridgette Gower of Sea Shepherd Australia; Stewart Christie, Reef Restoration Foundation; Jane Milburn, Textile Beat and author of “Slow Clothing;” Nicki Colls, Fibre Shed Melbourne; Councillor Rachel Pemberton, City of Fremantle; Chiara Spagnoli Gabardi, Eluxe Magazine; Natalie Shehata, Tommie Magazine; Marina Chahbourne, Beyond Fashion Sustainability Consultant; Julia Leu, Major of Douglas Shire; Peta Slack- Smith Australian Wool Innovation; Robbin Whachell, Hoy-Scott Watershed Society; and Barcelona designer, Sylvia Calvo.
Community events also included mending workshops, pop-up op shops, and designer showrooms offering work from Australian designers.
"Fashion has always belonged to the privileged, and a handful of fashionistas, not the ordinary people. We aim to change that," said founder Zuhal Kuvan-Mills. "When a community comes together to run an event like this, they are able to take a good look at who is making clothing, to be curious as to how they are manufactured, and to embrace eco designers working in their region,” said Zuhal-Mills. “Our goal is to ignite and inspire our attendees to change their perspective on fashion."
About Eco Fashion Week Australia:
Eco-Fashion Week Australia (EFWA) began in 2017 in Perth, Western Australia and was founded by Zuhal Kuvan-Mills, artist, designer and earth ambassador for Green Embassy, Australia’s first internationally recognised organic fashion label. The event draws like-minded fashion designers and speakers from around the world. In 2018 EFWA expanded to two Australian states. www.ecofashionweekaustralia.com
Eco Fashion Week Australia 2018 was proudly supported by Douglas Shire Council; Explore Tropical North Queensland; Business Events Cairns & Great Barrier Reef; Eluxe Magazine; The Bahamas Weekly; luxiders; Be Global Fashion Network; tommie magazine; Olio by Marilyn; Textile Beat; Circular Style Magazine; Style Drama; Dowerin GWN Machinery Field Days; LOIG’S MUSIC LAB; Dene Selby: Model School, Agency & Image Maker; Xpression Models; Claire Hair Boutique; make-up directed by Alex Dimov Creative; Notre Dame University; The Beauty Room; QT Port Douglas; Ethically Kate; Slow Down Style; Natulique; A Small Wardrobe; Zuii Organic; Australian Made; Edith Cowan University; Curtin University; Eco Fashion Talk; Rainforest Rescue; Sea Shepherd; Reef Restoration Foundation, Indigo, Citizens of the Great Barrier Reef; and Curtin Springs Paper.
Green Embassy, Connally McDougall, Curtin Springs Paper, Gemini Kite, Francesca Phipps, Sylvia Calvo, MOLA Collaborative, Jude Taylor, Melaleuca Rise, CLAWDI, Pattern by Design, Nickelby Designs, Zuzana Hrubos, Classic Couture Vintage & Bridal, Junk Weavers Inc., Satisha, Skylark the Label, Barbwire Noose, Birdtribe, Ren, Fabric of Nature, Livie Rose Designs, Studio Membrane, Beads ‘n Pods Jewelry, Sustainable Couture, Murii Quu Couture, EFWA Upcycling Challenge by Marilyn Wilson & Dhalija Valhjov, Betty Spoke, Marita Moreno, NoRuYeLo, Robert Naorem, Ku’;arlu Mangga, Leah Kelly by Design, Ngali, Things of Substance.
Upcycling challenge designers:
Marcia Hobbs of Barbwire Noose, Gigi Forget of Sal-vij by gigi, Tracy Kim of Trixed Up, Kathryn Davis of The Possibility Project, Aroha Langley, Anne Ruggieri, Denise Anglesey of Denise H and Founder of NZ Eco Fashion Week, Janine McAughren of Ghren, Regina Bochat, Carmel Ryan, and Papa Drew & ATHAN JON a.k.a Jonathan Pampling (collaboration).